Account Director Healthcare
Lisa obtained her BCur Nursing degree from the University of Pretoria in 2000. She had developed a passion for women’s health and practiced as a midwife in various maternity and labour units before going into private practice, focussing on antenatal and postnatal care. A chance meeting led to Lisa joining a leading specialist healthcare agency as a brand builder, and it was here that her enthusiasm for creating effective healthcare communication developed. She has over a decade of experience in healthcare marketing working in the role of client service at specialist healthcare agencies. Lisa's healthcare marketing experience spans scheduled and over-the-counter (OTC) medication, as well as medical devices. She also has experience in the copywriting of material for healthcare professionals, as well as direct to patient/ direct to consumer material.